VeraWorks

Nonprofits on the Edge

VeraWorks' "Nonprofits on the Edge" program helps nonprofits organizations access the immense potential for serving societal causes that rests in the corporate sector.

Nonprofits on the Edge follows the VeraWorks approach to community involvement. The philosophical underpinning of VeraWorks' corporate community involvement is simple: Maximize community and business impact. VeraWorks research and engagement with dozens of companies, in turn, shows that impact-maximizing corporate community involvement meets two conditions: 1. Business function integration (beyond PR and marketing) and 2. Company asset leveraging. In other words, the best community involvement integrates into the business in a way that enhances business functions - such as leadership development, employee engagement or sales, for example - and draws on the company's unique assets to achieve high impact in the community.

Aligned with the strategic approach it promotes, VeraWorks' own community involvement is dedicated to helping the nonprofit sector develop its capacity to fully benefit from the corporate community involvement that VeraWorks commercial services promote in the corporate sector.

VeraWorks team members conduct webinars, key note addresses, write publications, conduct other reduced-fee or pro-bono work to help nonprofits from Peru to Portugal develop their capacity to partner effectively with businesses. In helping nonprofits leverage corporate community involvement to achieve greater social good, VeraWorks makes a contribution to society that few other organizations can make; strengthens its own commercial capacity by better understanding the nonprofit context in which its corporate clients operate; and increases the likelihood that its clients will be successful by elevating the overall capacity of the nonprofit sector to partner with the corporate sector.

VeraWorks has conducted dozens of Nonprofits on the Edge presentations, including a variety for Georgetown University, the BMW Foundation and The Qatar Foundation. An example of a Nonprofits on the Edge publication is A Helping Hand or a Hijacking? How Nonprofits Can Respond to Ever-Increasing Corporate Involvement in the Community, published by the Center for Corporate Citizenship (CCD) in Germany.

If you are affiliated with a nonprofit and are interested in benefitting from a VeraWorks' Nonprofits on the Edge presentation or publication, please contact us at This e-mail address is being protected from spambots. You need JavaScript enabled to view it .